Hey, it’s Jaslyn.
Editorial director and brand narrative expert with a knack for writing copy that sells. Based in Los Angeles.
My Skills
SKIMS
I led performance copywriting at SKIMS, working on the website, emails, brand campaign taglines, product descriptions, and videos (for both acquisition and Kim). After my full-time gig, I stayed on as a content consultant.
My Work
FABLETICS (YITTY)
Everything from directing editorial strategy to leading a voice and tone rebrand and providing creative feedback on all assets. I work on and approve all acquisition and current customer assets to ensure they’re on brand.
BLUESHIFT NUTRITION
Partnered with BLUESHIFTNUTRITION to produce clear, informative content that highlights the brand’s mission of providing innovative nutritional supplements. I created their brand voice and tone and messaging pillars.
LIGHTSTREAM
I wrote email campaigns and SEO-optimized content for LightStream, enhancing customer engagement and promoting initiatives like the “Plant a Tree” program to boost revenue and improve brand visibility.
What To Expect
“Jaslyn is a smart, kind, conscientious, and productive employee.
In her time with CIENCE, she handled copywriting tasks (and so much more) with aplomb. She was organized and diligent in her approach, while at the same time grounded in 'southern charm'... A tremendous asset to the overall team.
I'd recommend her to future employers... You're getting a great mix of a curious mind blended with an individual who knows how to get 'er done.”
Eric Quanstrom, Head of Apollo Labs
“Excellence—that’s the word I think best describes Jaslyn. I’ve worked closely with Jaslyn for a few years now and have watched her excel in every one of her commitments. Having her as a copy lead on our creative team has improved our process and end product, both in timeliness and quality. Whether it’s a social media campaign, a direct mail strategy, or naming a new product, Jaslyn finds an agile way to deliver a compelling brand message. I truly believe everyone needs a content strategy powerhouse like Jaslyn on their team.”
Erika Nelson, Design Lead at Signet Jewelers